Drive traffic and share your referral program.
The Promoting Your Program category helps you get the right people into your referral campaign after it has been built. Referral Factory gives you multiple ways to invite customers, add sharing prompts, embed widgets, and make the program visible at the right moment.
Use these guides when your campaign is ready but you need more referrers, more shares, or better placement across your customer journey. Promotion works best when the ask appears where customers already experience value from your business.
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Start with channels where your happiest customers already engage with you: post-purchase emails, product dashboards, customer newsletters, account portals, onboarding flows, or support follow-ups. The best placement depends on when customers are most likely to recommend you.
Yes. Referral Factory supports social sharing paths and campaign links you can use in social posts, communities, and customer communications. Social works best when the reward and audience are specific rather than broadly promotional.
Referral Factory includes options such as widgets, pop-ups, sticky bars, branded referral portals, contact uploads, automation, and share links. Choose the tool that fits the place where customers naturally interact with your brand.
Common causes include low program visibility, unclear rewards, weak timing, too much friction, or an audience that has not yet experienced enough value. Review where the program is promoted and whether the referral ask feels useful to the customer.
How referrers sign up, log in, and use the branded referrer portal to find their referral link and track their referrals.
There are two distinct types of links in Referral Factory, and it helps to understand the difference.
Referral Factory offers several ways to let people join and participate in your referral program.
Each promotion method on the Promote page has an eye icon in the top-right corner of its card.
Yes, and it is a good idea — but with an important distinction.
There's no single right answer, but a practical starting point is once a month through your regular communications, plus always-on passive placements (pop-up,.
This is the most common issue new referral programs face, and almost always the cause is the same: not enough promotion.
The sticky bar is a persistent banner that sits at the top or bottom of your product and constantly prompts customers to refer their friends.
The Lead Submission Form lets referrers submit a friend's details on their behalf.
Referral Factory includes a built-in Email Blast feature that lets you send a one-time email to your campaign contacts — no external email tool required.
The API Integration panel gives you everything you need to build a custom referrer dashboard inside your own application.
The Branded Referrer Portal is a standalone page hosted by Referral Factory where anyone can sign up as referrers, access their unique referral link, submit.
The website widget adds a floating button to your website (e.g. in the bottom-right corner).
The on-click pop-up is the recommended promotion tool for SaaS and online businesses.
If your referral program is live but not generating referrals, use this step-by-step checklist. Most issues fall into a few common patterns.
Before you promote your referral program to customers, test it end-to-end to make sure everything works correctly.
One of the most powerful promotion strategies is embedding each customer's unique referral link in every email or communication they receive from you.
Referral codes let you track referrals when a link is not the best handoff, and can also be used with Stripe checkout when you want code redemption and coupon discounts in one flow.
How to log into your Referral Factory dashboard using a password, magic link, Google, or SSO — and how to reset your password if you've forgotten it.
What works and what doesn't when it comes to UTM parameters, Google Analytics, Facebook Pixel, and other tracking tools on your referral pages.
How referrers sign up, log in, and use the branded referrer portal to find their referral link and track their referrals.
