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FAQ: What happens if a referrer's email changes?
Referral Factory uses email address as the unique identifier for referrers within a campaign.
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Referral codes let you track referrals when a link is not the best handoff, such as offline, verbal, checkout, form, or sales-assisted referrals.
Referral links are generated automatically the moment a referrer is added to your campaign. Referral codes can also be used where a code is the better handoff.
If your customer data lives in Stripe, you can sync those contacts directly into your campaign as referrers — no CSV export needed.
Sometimes referrers want to refer someone who isn’t going to sign up themselves — for example, a trade customer who wants to pass on a friend’s contact.
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