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A Referral Link is a unique URL automatically generated for every referrer enrolled in your campaign. When someone clicks that link, Referral Factory knows exactly which referrer sent them — and if they fill in the form on the Referral Link Page, they become a lead permanently attributed to that referrer.
Every referral link contains an embedded tracking code, so attribution is automatic. The referred person does not need to enter a code at checkout or take any extra steps when the link is the path they use.
Each referrer gets exactly one referral link per campaign. That link does not expire and cannot be transferred to another referrer. If you need to track referrals across multiple campaigns, a referrer will have a separate unique link in each campaign.
Referral links can be shared anywhere — by email, WhatsApp, social media, or embedded in a button. The format is your campaign domain followed by the referrer's unique code, for example:
https://refer.yourbusiness.com/abc123.Some campaigns also use referral codes when the referral happens verbally, offline, at checkout, in a sales conversation, or inside a form. The link remains the primary sharing path, while the code gives you a fallback identifier when a click is not the right handoff.
To learn how to create and distribute these links, see How to generate and share referral links for your customers. To understand the code workflow, see How to use referral codes. To understand the page referral links open, see What is the Referral Link Page and why does it exist?