Read this page as a quick path: scan the headings, use the step blocks, and escalate if the expected result does not happen.
In Referral Factory, a campaign is what most people would call a referral program. The two terms are used interchangeably.
A campaign contains everything: the referral link page, the reward structure, the email notifications, the referrers, and the leads. Each campaign is self-contained — referrers enrolled in one campaign cannot automatically refer into another.
Can I run more than one campaign?
Yes, on the Basic plan and above. The Starter plan is limited to one campaign.
Running multiple campaigns is useful when you want different reward structures for different customer segments, or when you're running a time-limited promotion alongside your evergreen referral program.
How do I switch between campaigns?
Click your campaign name in the top-left corner of the sidebar to open the campaign selector. All your campaigns are listed there with their status (Launched, Paused, or Draft). To see data across all campaigns at once, select All campaigns from the dropdown or click Switch to all campaigns in the top-right corner.